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colin6307
 


Member Since: 17 Apr 2010
Location: croydon
Posts: 246

United Kingdom 
dealers

Anybody know the dealers profit on D4?
Cheers
  
Post #64774511th May 2010 5:34 pm
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grzesiul
 


Member Since: 11 May 2008
Location: UK
Posts: 6415

Poland 2016 Discovery 4 3.0 SDV6 SE Auto Loire BlueDiscovery 4

Censored loads
  
Post #64774811th May 2010 5:38 pm
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DiscoDunc
 


Member Since: 08 May 2006
Location: Bristol
Posts: 16390

England 2010 Discovery 4 3.0 SDV6 HSE Auto Aintree GreenDiscovery 4

not as much as you may think..
 Duncan
-----------------------------------------------------
If I'd known I was going to be so thirsty this morning I'd have drunk more beer last night.
FFRR Autobiography 4.4 SDV8 MY17
D4 HSE MY13 SOLD
FFRR 3.6 Vogue TDV8 SOLD
D4 HSE MY10 SOLD
D4 SE TECH MY15 SOLD
D4 XS MY12 SOLD
D4 HSE MY10 SOLD
D3 HSE MY06 - Re-Cycled Worldwide 
 
Post #64774911th May 2010 5:39 pm
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MacLeod 313
 


Member Since: 18 Apr 2008
Location: away
Posts: 10723

Scotland 2006 Discovery 3 TDV6 HSE Auto Zambezi SilverDiscovery 3

I asked this same question from my dealer, got quite an honest answer.................They get a Rebated discount annually on LR Vehicle turnover.

Seems a genuine answer I guess
  
Post #64775211th May 2010 5:44 pm
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disco_steve
 


Member Since: 25 Aug 2009
Location: Are you sure this is the M5 ?
Posts: 1498

England 2006 Discovery 3 TDV6 HSE Auto Arctic FrostDiscovery 3

They make their mega bucks on the servicing etc

example, I have been quoted:-

EGR valve x2 £600
Cambelt and diesel pump belt £950
Brake pads and disc (per wheel) £150
EPB recalibrate and adjust inc IDS DTC interrogate and clear £320
Auto double flush £350
 Never get mad - get even !!

06 D3 now gone to family member and still going strong at 265k

previous vehicles:
04 D2 TD5 - (clocked 189k from new)
52 X-Trail 2.2 SVE
various euro boxes ! 
 
Post #64776711th May 2010 6:15 pm
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colin6307
 


Member Since: 17 Apr 2010
Location: croydon
Posts: 246

United Kingdom 
dealer

No, what is % profit on a new D4, anybody know?
Cheers
  
Post #64777711th May 2010 6:26 pm
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victoriaEDT
 


Member Since: 01 Nov 2009
Location: Somerset
Posts: 89

2010 Discovery 4 3.0 TDV6 XS Auto Ipanema SandDiscovery 4

I have been told by a friend who owns a business and has 8 LRs so is now a "fleet customer"........I dont think it would be right to divulge the exact figure but it is a hell of a lot
  
Post #64781411th May 2010 7:18 pm
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The Transformer
 


Member Since: 22 Jan 2010
Location: Leicestershire
Posts: 1791

England 2010 Discovery 4 3.0 TDV6 HSE Auto Nara BronzeDiscovery 4

A few years ago on a D3 'S' there was £4k to play with.
  
Post #64783811th May 2010 7:47 pm
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addicted to nurburgring
 


Member Since: 30 Sep 2009
Location: Yorkshire
Posts: 139

United Kingdom 2010 Discovery 4 3.0 TDV6 HSE Auto Stornoway GreyDiscovery 4

I am told they get 10% plus various retrospective discounts and marketing support

Corporate clients are being offered 6% discount at the moment.
 Current:
2014 RRS 3.0 HSE
Porsche 997 GT3
BMW 118d SE
Past:
D4 HSE 3.0 TDV6 Auto
D3 HSE 2.7 TDV6 Auto 
 
Post #64860713th May 2010 6:10 pm
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colin6307
 


Member Since: 17 Apr 2010
Location: croydon
Posts: 246

United Kingdom 
dealers

Impossible to work on 10% with their overheads.
That is a stock answer for all punters, i believe it's nearer 30/40%
Cheers
  
Post #64861513th May 2010 6:46 pm
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DrLex
 


Member Since: 15 Jul 2005
Location: Ciderspace [Oi be in Zummerset]
Posts: 4863

Iceland 
Re: dealers

colin6307 wrote:
Impossible to work on 10% with their overheads.
That is a stock answer for all punters, i believe it's nearer 30/40%
Cheers


Why ask the question in the first place, if you know the answer?
Anyone here will be guessing; no dealer principle is likely to answer, unless Gerald Ratner is now running a dealership.
 Time flies like an arrow; fruit flies like a banana

Member of Club Med Sucks 
 
Post #64861713th May 2010 6:55 pm
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DiscoDunc
 


Member Since: 08 May 2006
Location: Bristol
Posts: 16390

England 2010 Discovery 4 3.0 SDV6 HSE Auto Aintree GreenDiscovery 4

it all depends on a points type system. ie my dealer would have to spend £250k to change their showroom to comply with LR branding. they cant afford to do that so dont get as many points which means they get less discount.
 Duncan
-----------------------------------------------------
If I'd known I was going to be so thirsty this morning I'd have drunk more beer last night.
FFRR Autobiography 4.4 SDV8 MY17
D4 HSE MY13 SOLD
FFRR 3.6 Vogue TDV8 SOLD
D4 HSE MY10 SOLD
D4 SE TECH MY15 SOLD
D4 XS MY12 SOLD
D4 HSE MY10 SOLD
D3 HSE MY06 - Re-Cycled Worldwide 
 
Post #64863413th May 2010 7:45 pm
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The Large One
 


Member Since: 20 Apr 2007
Location: Down the polytunnel
Posts: 6143

England 2009 Discovery 3 TDV6 XS Auto Stornoway GreyDiscovery 3
Re: dealers

colin6307 wrote:
Impossible to work on 10% with their overheads.
That is a stock answer for all punters, i believe it's nearer 30/40%
Cheers

your living in a dream world buddy Laughing
 TLO has left the building.......
I no longer work for a Landrover Dealer


My little chilli sauce business http://www.thechillees.co.uk
if you would like to order anything just give me a shout 
 
Post #64864213th May 2010 7:57 pm
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DrLex
 


Member Since: 15 Jul 2005
Location: Ciderspace [Oi be in Zummerset]
Posts: 4863

Iceland 

I'm reminded of a story I heard on the AMOC about a U.S. film star, possibly Rock Hudson, visiting the Aston factory in the
60s with David Brown, the then owner of the company.

At the end of the visit, Rock turns to Mr Brown to thank him and says "I'd like to buy one, but I'll only pay cost price".

"That's extremely kind of you, Mr Hudson", comes the reply "Most of our customers pay considerably less."
 Time flies like an arrow; fruit flies like a banana

Member of Club Med Sucks 
 
Post #64867113th May 2010 8:50 pm
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Lookers Park Royal
 


Member Since: 29 Nov 2008
Location: London
Posts: 301

United Kingdom 
Re: dealers

The Large One wrote:
colin6307 wrote:
Impossible to work on 10% with their overheads.
That is a stock answer for all punters, i believe it's nearer 30/40%
Cheers

your living in a dream world buddy Laughing


Brilliant! 30-40%..... a fantastic assumption!

I am fairly sure that the motor industry as a whole is still trying to break through the 2% profit against turnover mark. That isn't a concept that many Bank Managers would support!!

James Thumbs Up
  
Post #66605529th Jun 2010 11:33 am
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