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DG
Site Moderator
Member Since: 12 Dec 2005
Location: The Gaff
Posts: 50947
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"Discovery 4" ...or "Range Rover County" |
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..hot off the press here are the rumblings from PAG...will we get a Disco 4 ???
http://www.automobilemag.com/features/news/0705_ford_battle_plan/ 21 year LR veteran > D2 GS 2003 > D3 S 2006 > D3 HSE 2009 > D4 HSE 2013 > D4 HSE 2015 > D5 HSE 2018 > DS HSE R-Dynamic P300e 2021
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23rd Apr 2007 11:36 pm |
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Gareth
Site Moderator
Member Since: 07 Dec 2004
Location: Bramhall
Posts: 26706
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Thats a story!
I would thing a "Range Rover County" is not the way to go, its a confusion of identification.
The whole ethos of the D3 is underpinned by the two words on the bonnet; "Land Rover" They are big and bold, and proud of the true heritage of the brand. They project the reality of its true go anywhere ability.
No disrespect to Range Rover owners, but the whole branding is different.
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23rd Apr 2007 11:56 pm |
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LeighW
D3 Decade
Member Since: 31 Jan 2006
Location: Brisbane, AUS
Posts: 918
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Interesting read DG. Did the writer realise that the RRS and D3/LR3 are so closely related (at present)? If the RRS and D3/LR3 separate (ie the RRS does "move up half a notch in size" and gets to better fill the niche below the FFRR) then the D3/LR3 would logically follow suit, BUT, the writer says that the Range Rover County "won't be as tall, heavy, or thirsty" as the D3/LR3.
Agreed that it needs to be lighter but at what cost to the structural and mechanical integrity? - it presently seems to be a bloody tough vehicle.
The Range Rover Coupe sounds like it will satisfy the needs of a whole lot of present RRS owners.
And as for the Defender, if the electronics could be cut back to a large degree, then the D3/LR3 platform would be a good base for a new Defender to my way of thinking.
Leigh LeighW
The old girl is on her third engine...
* first ran a bearing (design failure in original engine)
* second had a failure of the water outlet on top of the engine (pls check yours)
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24th Apr 2007 12:04 am |
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Phat Naquer
Member Since: 20 Mar 2007
Location: Anglesey most of the time
Posts: 81
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Tripe. It's an American magazine (with apologies to our American contributors here, this isn't intended as an attack on the US in general) and it's got an American view of how they think LR will play their market. Unfortunately, for them, fortunately for us, LR does have other markets. The LR3 in the US may well get the badge Range Rover County but it will definitely be a Discovery in the UK for a long time yet. Not only that, the D3 is so perfectly fit for its market niche in just about every market around the world that LR cannot afford to meddle to any great extent with it's design. Make it lighter and you loose strength, make it less tall and you lose headroom.
They're just speculating. If they get it wrong, which they have, the article will be forgotten in a few months. In the unlikely event that they're right, then they can boast that they had the info first.
And anyway, after reading this months LRO article about the facelift Defender, who thinks that will just 'fade away'?
Simon
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24th Apr 2007 8:01 am |
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Tim in Scotland
Member Since: 27 Jun 2005
Location: All at sea
Posts: 496
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They are also talking tripe about the Defender - Ford has the ideal platform for the next Def in the Transit. The current Transit underpinnings are the only ones in the UK that are engineered to take front wheel drive, rear wheel drive or 4wheel drive without any mods required to the chassis at build time Now a disillusioned new Land Rover buyer and have jumped ship to something less expensive and more reliable that hugs trees.... now driving a Mini Countryman PHEV as well as my trusty and brilliant 1996 Epsom Green Defender90 Tdi300
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24th Apr 2007 10:00 am |
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noreserve
Member Since: 11 Dec 2006
Location: Atlanta, GA
Posts: 54
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Phat Naquer wrote:Tripe. It's an American magazine (with apologies to our American contributors here, this isn't intended as an attack on the US in general) and it's got an American view of how they think LR will play their market. ...Simon
Yes, but the article states "...according to some long-range product planners at the Premier Automotive Group." The magazine is reporting what these planners are saying. PAG's North American HQ in California is still PAG. Anyhow, I didn't read it as Automobile Magazine writers speculating about the future of LR products. And I do hope the planners' report does not turn out to be. The last thing LR needs is to water down the brand to a luxury-oriented, 20"+ chrome wheel crowd.
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24th Apr 2007 3:17 pm |
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catweasel
Member Since: 05 May 2006
Location: Bundaleer
Posts: 4805
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noreserve wrote: The last thing LR needs is to water down the brand to a luxury-oriented, 20"+ chrome wheel crowd. you've already got the Bum Hummer for that
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24th Apr 2007 4:03 pm |
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noreserve
Member Since: 11 Dec 2006
Location: Atlanta, GA
Posts: 54
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catweasel wrote:noreserve wrote: The last thing LR needs is to water down the brand to a luxury-oriented, 20"+ chrome wheel crowd. you've already got the Bum Hummer for that
Yeah, the H2s have it, but you'd be amazed at how many Range Rovers and Range Rover Sports there are in the Atlanta area - particularly Buckhead. There are definitely a lot of Discovery 2/3s, but you'd think they're giving away RRs/RRSs. Oh, and they have to have bling. That's something that goes with the territory around here - hip-hop capitol of the South. I doubt any of them have seen anything more off-road than the curb they ran over while squawking into a cell phone.
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24th Apr 2007 6:11 pm |
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ferrett
Member Since: 15 Jan 2006
Location: West
Posts: 298
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Quote:Land Rover Defender
Still sold in the U.K., the ancient, iconic Defender has its fans
And the rest of the world 2012 D4 - SDV6 XS - Firenze Red
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24th Apr 2007 9:47 pm |
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dochummer
Member Since: 02 Nov 2006
Location: Pacific Northwest
Posts: 69
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noreserve wrote:catweasel wrote:noreserve wrote: The last thing LR needs is to water down the brand to a luxury-oriented, 20"+ chrome wheel crowd. you've already got the Bum Hummer for that
Yeah, the H2s have it, but you'd be amazed at how many Range Rovers and Range Rover Sports there are in the Atlanta area - particularly Buckhead. There are definitely a lot of Discovery 2/3s, but you'd think they're giving away RRs/RRSs. Oh, and they have to have bling. That's something that goes with the territory around here - hip-hop capitol of the South. I doubt any of them have seen anything more off-road than the curb they ran over while squawking into a cell phone.
Agree.... My cousing just picked up a RRS with 20+ rims..... - of course, he's promised to sell them and put some off-road tires on... 2005 Zambezi V8 SE
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25th Apr 2007 5:16 am |
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